Why Myrtle Beach Is a 2026 Soft Landing Market

Inbound Migration
Affordability
Lifestyle & Access
2026 Outlook

Top Inbound States → Myrtle Beach

  • North Carolina → Strong regional relocators
  • New York & New Jersey → Tax + cost-of-living escape
  • Ohio & Pennsylvania → Retiree & snowbird movement
  • Maryland & Virginia → Federal/remote worker migration

Why They’re Moving

  • Lower cost of living
  • New construction availability
  • Predictable home price growth

Affordability Advantages

  • Property taxes far lower than FL & NC coastal markets
  • New construction in Carolina Forest, Longs & Little River
  • Below-average insurance costs vs. Gulf Coast

Price Stability

  • Gradual appreciation, not boom–bust cycles
  • Inventory remains healthy for 2026 relocators

Lifestyle Wins

  • Beaches, golf, outdoor recreation
  • Walkable hubs like Market Common
  • Expanding shopping, dining & entertainment

Access & Convenience

  • Fast routes via Hwy 31 & 501
  • Growing healthcare campuses
  • Myrtle Beach International Airport expansion

2026 Market Outlook

  • Steady inbound migration projected
  • Balanced appreciation (2–5%) expected
  • New builds remain a core driver of value
  • Strong demand from retirees + remote workers